Independent operators are so much more creative ... pushing the envelope to provide the very best for their guests.
Independents put their heart and soul into ensuring that their guests have a wonderful experience every time.
When people look for unique places to entertain ... they choose independent restaurants.
Chains have a huge advantage relative to their buying power. A chain with 1000 locations can always leverage that buying power to negotiate discounts.
Those savings drop right to the bottom line and the chains use those incremental profits to invest in splashy ad campaigns as well as the professional training modules and POS tools to help them be more productive.
Independents do not have that buying power, are unable to spread their marketing costs across numerous locations, and cannot afford the professional training modules and POS tools.
The pandemic was a nightmare for independent operators, especially those providing full-service dining. In 2020, they were closed for months and when they re-opened, seating was limited. Most operators lost half of their annual revenues and could not cover their fixed costs.
2021 was also difficult but in different ways. Revenues were up, but labor costs and supplies outstripped those gains and most operators again lost money.
Altogether, over 100,000 independent operators were forced to close their doors permanently in 2020 and 2021.
The good news is that effective vaccines were produced, distributed and that a majority of the population has received them. This has collectively reduced COVID infections, hospitalizations and deaths ... but only by an average of ~ 15% vs the same period last year. While not eradicated, we seem to have learned to live with COVID.
At the same time, operational issues have continued to haunt the independent restaurateur. With two years of significant financial losses in a row, they cannot afford a third. If prospects don't turn around soon, another large portion of the market could also file bankruptcy.
Independents need a LOT of different services to survive. Unfortunately, only the very largest operators can afford them.
Even if they can afford the current services, independents would need to juggle multiple vendors. They don't have the time.
And because service options have simply failed 99% of the market, independents have had their collective share cut in half.
We will work on your behalf to solicit SBA loans and ERC funds to help you over any immediate shortfalls that you may have in order to stay in business.
We will provide a series of training modules to reduce your legal exposure relative to employee and customer safety, sanitation and sexual harassment
We will work on your behalf to convert your rent, equipment leases and insurance premiums to variable agreements that fluctuate with your sales.
We will publicize a series of special events hosted by celebrity chefs to our foodie group. That will drive lots of new customers to your restaurant!
We will provide the training, tools and systems to help you sell more wine, craft beer, cocktails and gourmet coffee -- your most profitable items.
We will help you generate new and more profitable revenue streams through our commercial kitchens (Feeding America donations, catering & ghost kitchens).
We will leverage the collective buying power of the alliance to negotiate savings. You will have the benefits of a chain while remaining independent.
We will offer a series of tech solutions and training modules to vastly improve your productivity in both the front-of-the-house and in the back-of-the-house.
Food delivery is now here to stay. But it makes no sense to lose money on every delivery. With USRA, you will pay no additional fee for deliveries.
Rather than charge a flat fee, USRA will tie its fee to a very small percentage of your credit card sales. Most operators will Triple Their Profits. All of the independents can afford this!
To match the services provided by USRA, you would have to juggle numerous vendors and spend a flat fee equal to $15K to $20K per month. Only 1% of the independents can afford that.
If you take full advantage of all of the services that USRA has to offer, you should be able to TRIPLE your pre-COVID profits. With higher profits, you can spend more time with your family, take vacations and retire much more comfortably!
Send us a message or visit us during business hours to learn how USRA can help you survive the COVID-19 crisis short-term and to Triple Your Profits long-term!
Monday - Friday: 8am - 5pm
Saturday - Sunday: Closed