Helping You to Survive This Crisis & Rebuild

Free Services

The US Restaurant Alliance (USRA) can help you immediately in the following ways (at no expense to you).

  • Let USRA coordinate your application for SBA loans.
  • Let USRA help you by initiating a few guerrilla marketing campaigns on your behalf.
  • Let USRA help you set up with a new takeout & delivery system.
  • Let USRA help you to prioritize your most important expenses.


Payment Protection Program (PPP)

To help you maintain your payroll

The Paycheck Protection Program sets aside $350 billion in government-backed loans from private banks.  These loans can be forgiven when used to cover 8 weeks of payroll, mortgage interest, rent and utility costs.  


The US Restaurant Alliance can help you  pull together all of the necessary information and submit it for your restaurant on the appropriate SBA forms.


Economic Injury Disaster Loans (EIDL)

Working capital loans

The Economic Injury Disaster Loan Program provides small businesses with working capital loans of up to $2 million and an emergency grant of up to $10,000.  This program is secured directly from the SBA and can be approved solely based on the applicant's credit score. 

The US Restaurant Alliance can help you  pull together all of the necessary information and submit it for your restaurant on the appropriate SBA forms. 



Services to help increase your sales

The US Restaurant Alliance can help you to take advantage of the following:

  • Facebook is offering $100M in cash grants and ad credits for up to 30,000 small businesses.  We can help you to apply for those grants and credits and then can place those ads (Charlotte, NC only)
  • Free inclusion in the Citilicious Club Directory with daily posts and ads on Facebook (Charlotte, NC only)
  • Free inclusion in the Citilicious Club Directory text message program (Charlotte, NC only) (~ 50,000 contacts)
  • Discounts for the printing of outside banners (Charlotte, NC only)


Takeout & Delivery Services

Additional revenues

The US Restaurant Alliance can provide a succinct list of do's and don'ts to help your restaurant initiate a successful takeout and/or delivery program.

In addition, we can help you get set up with delivery service vendors who recognize your dilemma and can offer free or discounted services.

  • TakeNowDelivery (free services to restaurants and consumers through April)
  • UberEats (waiving sign-up fees and delivery fees for independent restaurants)
  • GrubHub (deferring commission fees)
  • DoorDash (suspends commission fees)


How USRA Can Also Help Long-Term


Triple Your Profits

It now appears that the economy will gradually reopen over the next year when the vaccine is expected to become available.  

After the COVID-19 crisis is behind us, your restaurant will need to get fully back on its feet and eventually grow beyond where it was before.  

At that point, the US Restaurant Alliance expects to be fully operational and will be able to offer a much wider array of services that should Triple Your Profits.

Revenue-Generating Services

  • We will initiate a wide range of annual festivals, seasonal restaurant contests and monthly charitable events.
  • We will help you to initiate a wide range of in-house events and promotions for < 10% of the costs of doing so on your own.
  • We will hire a celebrity chef for each market and make them the face of the organization in that city.  That person will represent us (and your business) to the media and will emcee all USRA-driven event.
  • We will proactively develop and nurture a foodie group called the Citilicious Club.  Each member will receive a free app with directories, a Calendar of Events, food/beverage combo tips and recipes.  
  • We will publicize all of the above constantly through traditional, social and digital media.
  • Our training models and systems will help you to significantly increase the sale of your most profitable items - wine, craft beer, cocktails and upscale coffees.

Cost-Reduction Services

  • Our Group Purchasing Organization will ensure that you receive distributor discounts and supplier rebates to put you on an even playing field with the chains.
  • We will offer digital tools, systems and training modules to help you improve your operational efficiencies.
  • We will provide nationwide, regional and local research to improve your forecasting and to minimize waste

Competitive Pricing

To receive all of the services that USRA will offer, you would have to deal with ~ 10 to 15 different vendors and would have to pay ~ $15,000 per month.

Members of the US Restaurant Alliance would not only benefit from one-stop-shopping (saving you many hours a week) ... but would also benefit from a monthly membership fee that is only ~ $1000 per month.

First 3 Months FREE

But wait, there's more ...

Independent restaurants within the Charlotte metro area that join the alliance now ... will also receive their first 3 months FREE once we do go live.